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Workshops 2019

WITH YOUR HELP: BECOMING THE MOST SUSTAINABLE MINERAL WATER GLOBALLY

Valser is the first carbon-neutral mineral water in Switzerland. We partnered with an innovative network to push boundaries globally. But we strive to go beyond. Therefore, we are seeking for new ways to innovate and leverage our ideas. In this workshop, we will sprint together towards new approaches. As a participant, you can create new ideas and we will discuss them. The brightest minds will get the chance for further deep-dives together with us in our HQ in Zurich

With your help: Becoming the most sustainable mineral water globally
Open Entry Friday 14:30 – 16:00
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WHAT ARE VCS LOOKING FOR?

It seems easy, doesn’t it: Pitch your idea to an investor, receive some millions in cash and grow your company to an IPO in a few years. Well, securing venture capital is actually something that very few entrepreneurs successfully achieve. VCs are looking for much more than a nice idea and some early sales. In this workshop, we will try to share what makes a business a "VC-case" and why VC is not the right form of financing for most businesses.

What are VCs looking for?
For Students & Founders Thursday 15:30 – 17:00
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KICK-OFF YOUR OWN STARTUP IDEA WITH KICKBOX – POWERED BY SWISSCOM

Swisscom runs an intrapreneurship program called "Kickbox". Every employee can submit a startup idea and gets the physical Kickbox filled with useful tools and methods to validate the idea. The Kickboxer has two months to work his way through the box and through the validation process and needs to pitch the idea at the end of the RedBox phase in order to get funding for the second phase: the BlueBox phase. The BlueBox supports the Kickboxer to run a pilot with real customers. If the pilot was successful, the Kickboxer receives the GoldBox: The intrapreneur has created his own job within the company or became an entrepreneur of his own startup. This workshop gives you the chance to get to know Swisscom Kickbox. Moreover, you are able to pitch your very own startup idea, get a RedBox yourself and find other students that will support you in your own Kickbox journey.

Kick-off your own Startup idea with Kickbox – powered by Swisscom
For Students & Founders Friday 12:00 – 13:30
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SWITZERLAND AND THE AI REVOLUTION. A CALL TO ACTION!

AI is a general-purpose technology that will infuse all aspects of human life. In Switzerland and elsewhere. Therefore, it is of outmost importance to pro-actively address how the delivery and use of AI technologies should be governed. Manuel Macron got to the heart of the matter: “If you want to manage your own choice of society, your choice of civilization, you have to be able to be an acting part of this AI revolution.” What is needed to make Switzerland an acting part of the AI revolution instead of taking a “wait and see”-approach? How should the public discussion be framed to ensure all stakeholders can benefit from AI’s potential while controlling for its risks? Against this background, the workshop aims at articulating a specific call to action to bring Switzerland at the forefront of the AI revolution. We aim to bring together stakeholders from politics, the start-up scene and the private sector to come up with at least three specific demands that will later be shared with political decision makers in Berne.

Switzerland and the AI revolution. A call to action!
For Students Friday 10:30 – 12:00
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EMPLOYMENT LAW - DOS AND DON'TS

Employment law might not be the first thing you are thinking of when trying to get your startup started, but the influence of labour law on the startup phase of a company should not be underestimated. For example, when the founders are hired, fundamental decisions are made that might have a far-reaching influence on the course of your own employment: What kind of notice do you provide for, how do you want to address non-compete issues, what about inventions that you made in the course of your employment? And how will your social security insurance coverage look like? The questions do not get easier when it comes to hiring your first own employees. Which things should one think of, and which can one confidently leave to the legal basic order? Within this workshop, we will try to answer these and many more questions, that typically arise in the startup phase of a company. The aim of the workshop is to develop sensitivity for labour law related issues, which should be actively addressed and not simply left to the course of time.

Employment Law - Dos and Don'ts
For Students & Founders Friday 10:00 – 11:30
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ENABLING START-UPS TO GROW SUSTAINABLE

Scalability is key on every stage of a start-ups journey to success. Join this interactive session to discover how digital technologies enable entrepreneurs to grow sustainably – empowered by smarter and faster selling. Not only will you hear and connect with our Salesforce experts, but you'll also meet one of the start-ups that uses Salesforce to connect with customers every day. Learn more about why they choose Salesforce and how we helped them grow into the business they are today. Salesforce is an online, scalable CRM that will transform your business.

Enabling Start-ups to Grow Sustainable
For Founders Friday 13:00 – 14:30
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HOW TO RAISE MONEY – LEARNING THE ESSENTIALS

Whether you are merely thinking about starting your own venture or have been in business for weeks, months, or years, there comes a time in the life of a startup where the question arises: ‘How to raise money?’. In this workshop we will talk about the essential steps from setting up a bulletproof business plan to the various ways to go about getting funding, as well as how to best approach investors. The main tool in getting investment is a great pitch. But what does that mean? We will teach you the ins and outs of a pitch deck, from structure to content, as well as what to consider when finally talking to an investor. What we will cover: Bulletproof business plan An overview of investment options How to approach investors A detailed look at a pitch deck Some examples of good and bad pitches Insight into what investors look for Tips on how to pitch and talk to investors

How to raise money – learning the essentials
For Students & Founders Friday 11:00 – 12:30
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FROM DOMESTIC TO INTERNATIONAL: TIPS AND TRICKS TO MANAGE YOUR SHIPMENTS WITH DHL EXPRESS

As a country of more than 8 million, Switzerland exports goods and services that represent 65% of its total economic output. This workshop aims at helping you implement your own business idea and increasing your confidence to continue on your journey. We also support participants with an existing domestic business to stimulate its growth or prepare its expansion to other countries. From 3rd country billing solutions to hassle-free return options; we will show you how to grow your business while achieving consumer satisfaction.

From Domestic to International: tips and tricks to manage your shipments with DHL Express
For Students & Founders Friday 10:00 – 11:30
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PROTECTING YOUR BUSINESS IN THE DIGITAL AGE WITH INTELLECTUAL PROPERTY

It is common knowledge that digital innovations can create enormous wealth for its inventors and developers. In Silicon Valley, many tech startups grew to so-called unicorns being worth billions of dollars. Success often results from a combination of great products, smart marketing, and market exclusivity, i.e. the absence of direct competitors. Intellectual property rights are effective means to secure market exclusivity for novel products by preventing competitors from simply copying them. Learn in this workshop how you can protect your digital inventions with protection rights, such as copyright, patents and trademarks, and what kind of protection right might fit your business model. Find out how you can check on your competitors, your technology field or your main markets in freely available databases or with the help of professionals. Ask all the questions about intellectual property protection you always wanted to know.

Protecting your business in the digital age with Intellectual Property
For Founders Thursday 12:00 – 13:30
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RED BULL BASEMENT HATCH: FROM ZERO TO HERO – HOW TO RUN A SUCCESSFUL CROWDFUNDING CAMPAIGN

The purpose of this workshop is to talk about the do’s and don’ts of how to run a crowdfunding campaign. It will combine a theoretical part with a more practical hands-on session. After all, you’re a creator, right? How to prepare for the crowdfunding launch, what to think about during the campaign and what happens after a successful project? These and many more questions will be covered during the workshop. See you there!

Red Bull Basement Hatch: From Zero to Hero – How to Run a Successful Crowdfunding Campaign
For Students & Founders Thursday 15:00 – 16:30
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GIVE YOUR IDEA A FORM – RAPID PROTOTYPING IN INNOVATION PROCESSES

Less talking, more action. As long as ideas only buzz around in one's own head, they remain invisible to your environment. Even through spoken and written language, ideas can only be communicated to a very limited extent. The workshop shows you how to get ideas out of your head and make them experienceable with all senses. Creating an artefact out of an idea makes it easier to understand as well as easier to criticize and adapt. You are working in a corporate context or are a founder yourself? You are interested in user-centric development processes (design thinking, design sprint, etc.) or even have prior knowledge? Welcome to our workshop! You will get an interactive intro to different methods and apply them directly. Our main focus is on prototyping: Applying simple tools to visualize ideas and make them tangible.

Give your idea a form – Rapid Prototyping in Innovation Processes
For Founders Thursday 12:30 – 14:00
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A LOOK BEHIND THE VENTURE CAPITAL CURTAIN

Get in a room with Erkan Kilicaslan, Partner at iris capital to learn how a VC works, find-out what it takes to start a career in Venture Capital and ask a VC Partner everything you have ever wanted. Gain an exclusive insight into Venture Capital and the many career opportunities.

A look behind the Venture Capital curtain
For Students Thursday 13:00 – 14:30
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NEGOTIATION OF A TERM SHEET

Besides the challenge of finding the right investor, the next big obstacle a founder has to overcome is the negotiation of the term sheet. Sit down with Alex Stoeckel, Partner at btov Partners to dispel some of the common myths about term sheets, break down what really matters and learn how to negotiate your next big deal.

Negotiation of a term sheet
For Founders Friday 10:30 – 12:00
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INVESTMENT CASE STUDY - PROPTECH

Being able to making a good informed investment decision is one of the most important skills of an investor. Find-out what really matters when assessing a startup and learn how to take this crucial decision. In an interactive case study, you will look at a Proptech company and alongside Picus Capital´s investment criteria, determine whether to invest or not.

Investment Case Study - PropTech
For Students Friday 14:00 – 16:00
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HOW TO RAISE SEED FUNDING

Thinking about fundraising or starting a company? Join us for a session on raising seed capital. We'll share how Cherry thinks about investing and what we are looking for with regards to market, founding teams and pitching. Get some cherrypicked advice on outreach, round size and investor set-up and of course ask all the questions you have.

How to raise seed funding
For Founders Thursday 15:00 – 16:30
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INNOVATION SPACE FOR THE FUTURE

Roche strives doing now what patients need next, and for this we must provide the most inspiring work environment for our teams. You’re the team leader for a pharmaceutical start-up project and have been awarded with a high-potential molecule to be developed for the market. Your first task as team leader is to design the optimal work environment for your team to perform and innovate in an agile way.

Innovation space for the future
For Students & Founders Friday 13:00 – 14:30
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DATA THINKING AS AN INNOVATION METHOD

To gain a competitive advantage in handling various data and information, this workshop will be introducing a new approach of Data Thinking - Unlocking the potential of Machine Learning with Data Thinking. Data Thinking is a holistic approach that systematically identifies use cases that provides benefits for the user. Through the intelligent usage of data in these cases, it improves products and processes or even seek to develop new business models.

Data Thinking as an innovation method
For Founders Thursday 11:00 – 12:00
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